In this article we will try to better understand a generation that is much talked about, as it is important for wineries. We will analyze the relationship between wine and Millennials and what your winery can do to bring them closer, retain them, and make them use their hyper-connected capacity to increase your sales.
To develop your e-commerce and make a name for itself in the competitive digital market of selling wine, spirits, beer and olive oil, all possible communication tools are needed to stand out from the crowd. And that's why personalized bottle packaging for your fragile shipments is one of the best communication tools for a company to be better visible and recognized by consumers.
From the milkman's door to door to the giant container ships, home delivery or transmission points are assigned to any type of transport. In large cities via couriers on bicycles or with patience for a product from abroad that will use a multi-transport supply chain. Regardless of whether the delivery derives from an order in the actual point of sale or on a website, its main advantage is undoubtedly its ability to influence the act of purchase.